Market Intelligence, Hotel Aurora
AI-powered hotel revenue insights.
Comp set
5 nearby · Tue peak · ranked by rate
5 of 5 comps are selling through on Tue — compression building, room to lift before they fill.
The Wentworth Mansion
Sold out Tue
-13
USD 323
Sold out on Tue, overflow demand is yours to capture. Push rate up.
The Cresswell Collection
Limited Tue
+3
USD 286
Selling through on Tue, compression building. Room to lift rate before they fill.
Maison Larkspur
Limited Tue
-24
USD 269
Selling through on Tue, compression building. Room to lift rate before they fill.
La Verena Boutique
Limited Tue
-14
USD 252
Selling through on Tue, compression building. Room to lift rate before they fill.
Hotel Halcyon
Limited Tue
-14
USD 244
Selling through on Tue, compression building. Room to lift rate before they fill.
Market Pulse
External signals · next 14 days
Comp median
Rising fast
+26
USD 269
Comp set is pricing up into Tue, confirms tightening you may not have priced in yet.
Comp tightness
Firming
±10% spread
59%
Comp pricing tightening into Tue (±10% spread), early compression signal.
Destination demand
Rising fast
+18.4%
72
Search interest in Charleston is rising, leading indicator 2–6 weeks out.
Event load
Spike ahead
4 major
5
4 major event(s) within the window, drives compression on overlapping dates.
Weather
All clear
2/5
Mixed
Mixed forecast, minor downside risk, nothing actionable yet.
OTA Movement
Comp-set rate change · week-over-week
Comp median
USD 329
7d delta
+13.8%
Movement breadth
4↑ · 1→ · 0↓
What changed
Comp set lifted Tuesday rates 14% week-over-week.
Why it matters
Coordinated movement upward typically signals tightening demand the OTA radar has already picked up, a lagging price you may be unintentionally absorbing.
What to review
Compare your own Tuesday rate against the new comp median. Lift if you are now ≥10% below.
Pricing leaks
underpriced on dates demand is climbingTue, Jun 30 · Entry / Standard6% below comp
Cooper River Bridge Run, expect compressed demand around Charleston.
Raise toward $289
you $271 · comp $289 (6)
Fri, May 29 · Suite16% below comp
Memorial Day weekend, historically a high-demand date for Charleston.
Raise toward $519
you $436 · comp $519 (4)
Fri, Jun 12 · Premium / Deluxe9% below comp
Spoleto Festival USA opening weekend.
Raise toward $379
you $345 · comp $379 (5)
Sat, Jun 13 · Entry / Standard23% below comp
Spoleto Festival USA closing weekend, sustained inbound demand.
Raise toward $319
you $246 · comp $319 (6)
Fri, Jul 3 · Premium / Deluxe13% below comp
Independence Day weekend, fireworks over Charleston Harbor.
Raise toward $429
you $372 · comp $429 (5)
Sat, Jul 4 · Suite19% below comp
Fourth of July, peak summer leisure compression.
Raise toward $599
you $485 · comp $599 (4)
Comp set
5
all on map
Median rate
USD 301
P25–P75: 294–318
Avg rating
★ 4.6
2,968 reviews
Limited / sold out
5
100% of comp set
Where they sit · tonight, Sat, Jun 27
Dots mark where each comp sits versus your rate. Until tonight’s live rates land, markers show baseline ADR bands.
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