Market Intelligence, Hotel Aurora
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Demand Window, Next 1 week
Spoleto Festival USA, expect compressed demand around Downtown Charleston.
FestivalWed, Sep 30·High confidenceSpoleto Festival USA, expect compressed demand around Downtown Charleston.
Raise rates aggressively
Intensity5/5College of Charleston graduation weekend.
FestivalWed, Sep 30·High confidenceCollege of Charleston graduation weekend.
Raise rates
Intensity4/5Memorial Day, historically a high-demand date for Charleston.
HolidaySat, Oct 3·High confidenceMemorial Day, historically a high-demand date for Charleston.
Raise rates
Intensity4/5
Expected Booking Impact
Pricing actions for the next 14 days · derived from event intensity × venue size × distance from your property
Peak pressure: +80% on Tue, Oct 6
Days that matter
- Mon, Sep 28Watch+7% pressure
Spoleto Festival USA · College of Charleston graduation
- Tue, Sep 29Raise rates+26% pressure
Spoleto Festival USA · College of Charleston graduation
- Wed, Sep 30Raise rates+73% pressure
Spoleto Festival USA · College of Charleston graduation
- Thu, Oct 1Raise rates+60% pressure
Spoleto Festival USA · College of Charleston graduation · +1 more
- Fri, Oct 2Raise rates+62% pressure
Spoleto Festival USA · Memorial Day weekend · +2 more
- Sat, Oct 3Raise rates+78% pressure
Spoleto Festival USA · Memorial Day weekend · +1 more
- Sun, Oct 4Raise rates+75% pressure
Spoleto Festival USA · Regional medical association meeting · +2 more
- Mon, Oct 5Raise rates+73% pressure
Spoleto Festival USA · Regional medical association meeting · +2 more
- Tue, Oct 6Raise rates+80% pressure
Spoleto Festival USA · Arena concert, Saturday · +1 more
- Wed, Oct 7Raise rates+61% pressure
Spoleto Festival USA · Arena concert, Saturday · +1 more
- Thu, Oct 8Raise rates+54% pressure
Spoleto Festival USA · Arena concert, Saturday · +2 more
- Fri, Oct 9Raise rates+50% pressure
Spoleto Festival USA · Charleston Battery vs Detroit City FC
- Sat, Oct 10Raise rates+60% pressure
Spoleto Festival USA · Charleston Battery vs Detroit City FC
Spoleto Festival USA
Sep 30–Oct 11
Charleston Performing Arts Venue, Charleston, SC · 0.2 mi away
Two-week performing-arts festival drives compressed demand across Downtown Charleston. Comp set typically pushes 25–35% above shoulder-week rates and sells out the middle weekends.
View detailsCollege of Charleston graduation
Wed, Sep 30 · 10:25 AM
Cistern Yard, Charleston, SC · 0.7 mi away
Family bookings cluster Thursday–Sunday. Walking-distance properties see strongest pickup; expect early-arrival families needing Thursday nights too.
Arena concert, Saturday
Tue, Oct 6 · 10:25 AM
North Charleston Coliseum, Charleston, SC · 7.7 mi away
Out-of-market touring act at the coliseum. Nearby hotels typically fill 2 weeks out; downtown sees moderate spillover for premium ticket holders.
View detailsRegional medical association meeting
Oct 4–6
Charleston Convention Center, Charleston, SC · 1.7 mi away
Three-night midweek meeting. Corporate ADR runs ~12% above weekday baseline; group blocks at host hotel may push overflow to comp set.
Memorial Day weekend
Sat, Oct 3 · 10:25 AM
Charleston, SC
Historically one of Charleston’s strongest demand weekends. Leisure-mix surges; OTA parity drift is common, worth a spot-check.
Charleston Battery vs Detroit City FC
Sat, Oct 10 · 10:25 AM
Patriots Point, MUSC Health Stadium, Charleston, SC · 3.0 mi away
USL Championship home match draws a regional travel crowd. Saturday-night kickoff; expect pre- and post-match dining demand spilling into downtown.
Piccolo Spoleto Festival
Sep 3–16
Marion Square & downtown stages, Charleston, SC · 0.4 mi away
Community arts companion to Spoleto, hundreds of low-cost performances across downtown. Sustains leisure demand through the first half of the month.
Sweetgrass Cultural Arts Festival
Sep 8–9
Mount Pleasant Waterfront Park, Mount Pleasant, SC · 5.7 mi away
Weekend celebration of Gullah-Geechee sweetgrass basketry. Draws regional day-trip and overnight visitors east of the Cooper.
Charleston RiverDogs homestand
Sep 11–14
Joseph P. Riley Jr. Park, Charleston, SC · 0.9 mi away
Four-night minor-league homestand near downtown. Modest midweek lift, mostly local and regional attendance.
Charleston Carifest
Fri, Sep 18 · 10:25 AM
Brittlebank Park, Charleston, SC · 1.2 mi away
Caribbean carnival parade and festival. Single-day spike with some overnight stays from out-of-town groups.
Lowcountry Jazz weekend
Sep 22–23
Charleston Gaillard Center, Charleston, SC · 0.5 mi away
Two-night jazz series at the Gaillard. Premium evening demand downtown; pairs with strong dining pickup.
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